Patagonia doesn't have time for climate deniers - and they've made that clear in a hidden message found in their shorts
HuffPost confirmed with Patagonia that the tags are real. Company spokesperson Corley Kenna said via email that they were added to the brand’s 2020 men’s and women’s Regenerative Organic Stand-Up Shorts “because we have been standing up to climate deniers for almost as long as we’ve been making those shorts.”
Kenna also said that Patagonia’s founder, Yvon Chouinard, “has been saying ‘vote the assholes out’ for several years.”
“It refers to politicians from any party who deny or disregard the climate crisis and ignore science, not because they aren’t aware of it, but because their pockets are lined with money from oil and gas interests,” she said, noting that Chouinard put more of his thoughts on that into a letter to the 1% written earlier this year.